Product Manager _

UtkuKaraca

Building AI-powered products that scale. 3+ years shipping monetized mobile and web products — from zero to $200K+ MRR.

Utku Karaca
$200K+
Monthly Revenue
30+
Apps Shipped
~90%
Retention
3+ Yrs
AI Products
01 /

About

I'm a Product Manager who's spent the last 3+ years building and scaling AI-powered consumer products — mobile apps, subscription systems, and web conversion funnels. I don't just define what to build — I own why and how.

I've shipped products that generate $200K+ in monthly subscription revenue and maintained ~90% user retention through obsessive attention to onboarding, user value delivery, and paywall strategy. I've touched 30+ apps across AI video, image, voice, and utility categories.

My background is entrepreneurial — I've launched products myself, marketed them. Some scaled, others didn't — but every failure sharpened how I think: value, trade-offs, outcomes. Not just delivery.

Core Skills

Product ManagementSubscription & MonetizationA/B TestingOnboarding & ActivationPaywall StrategyUser Story MappingAgileCRORoot Cause AnalysisAI PipelinesCross-functional Collab

Analytics & Tools

AmplitudeMixpanelGoogle AnalyticsPostHogBigQueryAdaptyRevenueCatWeb2WaveFigma

Platforms & Infra

FirebaseSupabaseGitHubVercelMobile Apps (iOS & Android)Web Apps

Languages

Turkish — NativeEnglish — Full Professional
02 /

Experience

kitUP
kitUP
Product Manager
03/2026 — PresentIstanbul, Turkey · Remote
+
  • Owning the full web subscription funnel end-to-end — from first click to paid retention — for B2C productivity and learning products used by millions.
  • Driving measurable uplift in conversion, retention, and LTV through high-velocity experimentation in close collaboration with design and engineering.
  • Building and shipping full-stack web features independently using vibe coding — from frontend design to backend integration — with full ownership of delivery.
  • Managing high-volume UA budgets and monitoring funnel performance metrics closely with analytics tools; identifying drop-offs, friction points, and revenue leaks.
  • Developing and maintaining internal dashboards and tooling to track KPIs, automate workflows, and accelerate decision-making.
  • Operating as a 360° PM in an AI-native team — owning product, design, and execution across web and mobile surfaces with decision autonomy from day one.
App Genie
App Genie
Product Manager
07/2025 — 03/2026Istanbul, Turkey · Remote
+
  • Owned end-to-end product development for a portfolio of AI-powered mobile apps (iOS & Android) across video, image, voice, and utility categories.
  • Led subscription monetization, paywall strategy, and A/B testing for products generating ~$200K in monthly subscription revenue.
  • Maintained ~90% user retention on a core sports card identifier app through sharp onboarding, pricing, and feature prioritization.
  • Designed and integrated API-based AI pipelines using fal.ai, Eachlabs, and third-party providers.
  • Collaborated with frontend, backend, and full-stack engineers across multiple mobile publishers.
Intra Medical
Product Manager
06/2024 — 07/2025Istanbul, Turkey
+
  • Led commercial and operational management across multiple brands — strategic planning, budgeting, and execution.
  • Managed inventory, logistics, and sales channel optimization across B2B and B2C channels.
  • Directed performance-driven ad budgets and monitored KPIs across digital funnels.
SevenApps
SevenApps
CEO's Office → Product Manager
07/2022 — 06/2024Istanbul, Turkey
+
07/2022 — 07/2023 · CEO's Office
  • Managed company-wide accounting, financial statements, and investor reporting.
  • Led recruitment support and oversaw internal access management and tech infrastructure.
  • Prepared monthly investor reports in collaboration with marketing and product leadership.
07/2023 — 05/2024 · Product Manager
  • Led cross-functional product delivery across high-performing AI consumer mobile applications.
  • Supported AI-driven feature development using open-source and third-party APIs.
  • Conducted QA across 10+ mobile apps, ensuring reliability, usability, and release quality.
  • Benchmarked competitors and market trends, contributing to new app concepts.
03 /

My Tech Stack

I leverage cutting-edge AI tools to accelerate product development, strategy, and execution. Vibe coding isn't just about speed — it's about smart workflows with proper security layers: rate limiting, API key protection, auth, and production-grade architecture. Moving fast without cutting corners.

⌨️
IDE / Coding
Cursor
AI-powered code editor for vibe coding and rapid prototyping
Use: Building features 10x faster with AI assistance
🧠
AI Assistant
Claude
Advanced reasoning for complex product decisions, strategy, and agentic workflows via MCP integrations
Use: Analyzing metrics, writing specs, brainstorming
MCP: Vercel · PostHog · GitHub · Amplitude · n8n
🔗
Workflow Automation
n8n
Open-source workflow automation for connecting tools, APIs, and building agentic pipelines
Use: Automated workflows, tool integrations, data pipelines
Browsing Agent
Antigravity
Agentic web automation and real-time research workflows
Use: Competitor research, agentic web tasks
💻
Agentic Coding
Claude Code
CLI-based agentic coding for full-stack builds and automation
Use: End-to-end feature builds, CLI workflows
🔍
AI Research
Google AI Mode
Multimodal AI for deep research, content generation and analysis
Use: Market research, user feedback analysis
🎨
Design / AI
Claude Design
AI-native design tool for generating UI mockups, screens, and product visuals from prompts
Use: Rapid UI concepts, screen designs, design explorations
✏️
Design / AI
Figma AI
AI-powered features in Figma for generating components, content, and interactive prototypes
Use: Wireframing, component design, product specs
Why This Stack?

The combination of AI-powered development tools (Cursor, Claude) with robust workflow automation (n8n) lets me move at startup speed while maintaining product quality. I don't just use these tools — I've integrated them into my workflow to deliver faster iterations, better decisions, and more scalable solutions.

This translates directly to client work: faster prototyping, data-driven decisions, and products built to scale from day one.

04 /

How I Can Help

Got a product stuck? Can't nail your MVP? Struggling with growth? I work with early-stage startups and app studios as a fractional PM or product advisor.

🎯
MVP Definition
Can't cut scope? I define what needs to ship first — and ruthlessly cut the rest.
💰
Monetization & Paywall
Subscription strategy, paywall design, A/B testing, onboarding flows. Done this at $200K+ MRR.
📈
Growth & Retention
Users coming in but not sticking? I diagnose drop-offs and build retention loops.
🤖
AI Feature Integration
Translate LLMs, image gen, and voice AI into user-facing features with real value props.
🔍
Product Audit
I review your product end-to-end — onboarding, UX, metrics, pricing — and give a diagnosis.
Fractional PM
Need a PM but not full-time? I embed on sprint cycles, roadmaps, and stakeholder alignment.
Talk about your product ↗
05 /

Contact

Let's build something real.

Open to full-time roles, fractional PM work, and interesting early-stage opportunities. Reach out — or book a call directly.

📅 Book a Call